Meet the Women Behind Ariat’s Women’s Workwear

Meet the Women Behind Ariat’s Women’s Workwear

Meet the Women Behind Ariat’s Women’s Workwear

To develop our new women’s work collection, we fit and tested on women who farm, ranch, and build, making hundreds of small changes along the way to give women work clothing made for how women move.

2021-03-29

A driving force behind much of Ariat’s great clothing, Ariat’s VP of Development & Design Susan Glynn is an expert in designing clothes that work the way you need them to. To develop our new women’s work collection, she fit and tested on women who farm, ranch, and build, making hundreds of small changes along the way to give women work clothing made for how women move.

Ariat’s VP of Development & Design Susan Glynn
woman cleaning glasses on shirt
"OUR WOMEN'S WORKWEAR ISN'T A SCALED-DOWN VERSION OF MEN'S.
"OUR WOMEN'S WORKWEAR ISN'T A SCALED-DOWN VERSION OF MEN'S.
"OUR WOMEN'S WORKWEAR ISN'T A SCALED-DOWN VERSION OF MEN'S.

We fit every style on numerous women of different body shapes and different sizes to ensure that every product fit and looked attractive on every body. The materials we pick have some form of softness so it drapes beautifully on women’s bodies without sacrificing functionality nor durability.”

Ariat’s VP of Denim Design Jen Shaw counts architecture and landscapes among her current inspirations, but her denim design chops go back to her high school days. When she was just a teenager she ran a jean customization business—from spray paint to studs—out of the family garage. Jen’s free-spirited, maker mindset and passion for creating clothes that fit and flatter every woman’s body, are what make Ariat jeans amazing today.

Ariat’s VP of Denim Design Jen Shaw
woman kneeling in work jeans
"WE WANTED TO HONOR ALL THE CURVES AND SHAPES THAT WE COME IN.
"WE WANTED TO HONOR ALL THE CURVES AND SHAPES THAT WE COME IN.
"WE WANTED TO HONOR ALL THE CURVES AND SHAPES THAT WE COME IN.

We wanted to be inclusive in the sizing and the shapes that we built into our work jeans. The jeans have to feel amazing first and foremost, and then they have to perform their job.”

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