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Eco-Friendlier

One step at a time

Eco-Friendlier

One step at a time

At Ariat, we value the land on which we work, live and play. We invite you to learn more about Ariat’s initiatives to protect our planet and four-legged friends.

H2Lo

Less water makes a world of difference. H2Lo denim styles utilize an innovative wash process that uses 50% less water than the typical process. Over the next few years, we’ll keep expanding this initiative to reduce water and energy consumption during our manufacturing process.

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H2LO
Denim Recycling

Denim Recycling

We’re proud to partner with Blue Jeans Go Green™ - a denim recycling program that salvages worn denim and transforms it into home insulation. This partnership helps us keep textile waste out of landfills, and repurposes your old jeans as an effective insulation solution. Bring your worn denim into Ariat brand shops and outlets to receive $10 off your next pair of Ariat jeans.

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BlueSign® Certified

We work closely with fabric mills that are BLUESIGN certified, ensuring these fabrics are created with sustainably responsible resources and processes. The chemicals, processes, and materials we use demonstrate our commitment to protecting people and the environment.

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BlueSign Certified
EcoDRY Technology

EcoDRY™ Technology

Earth-friendly waterproofing. EcoDRY™ technology offers protection against the elements without harmful, environmentally damaging chemicals.

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Premium Quality and Craftsmanship

At Ariat, we’ve been handcrafting boots for three decades and take pride in delivering products that are made to last – season after season. Our focus on durability and quality ensures you can wear your Ariat gear hard, and wear it longer, reducing materials that end up in landfills.

Premium Quality and Craftsmanship