Ariat Sponsors The Long Road Festival 2025
We are thrilled to announce that once again Ariat is the official sponsor of Footwear, Denim, and Country/Western Apparel at The Long Road Festival 2025!
The Long Road Festival was founded in 2018 and has since grown into a standout event in the UK’s country music calendar. Designed to deliver an authentic Americana experience, the festival brings the spirit of the American South to the heart of the British countryside, with live music and true Western culture.
Back for Year Two
We are excited to announce that 2025 marks Ariat’s second year as the official sponsor of Footwear, Denim, and Country/Western Apparel at The Long Road Festival. After an incredible first year celebrating country music and Western culture alongside thousands of passionate fans, we’re proud to continue this special partnership. The Long Road Festival has become a standout date in the UK’s country music calendar, and we can’t wait to be back helping festival-goers look and feel their best, from their boots to their denim.
A Perfect Partnership
Returning for a second year feels like a natural fit for Ariat and The Long Road Festival. As the exclusive sponsor of Footwear, Denim, and Country/Western Apparel, this partnership is a chance to once again share our love for authentic Americana and the Western lifestyle with fans. Together, we celebrate the values that connect us - quality, authenticity, and a deep-rooted love of country music. By continuing this collaboration, Ariat proudly reinforces its dedication to the country and Western community, making us the perfect partner for The Long Road Festival 2025 and beyond.
Where to find us?
You’ll find us right in the heart of the festival with our Ariat stand, where you can explore our latest collections of western boots, denim, and apparel. Drop by to shop festival-ready looks, discover new styles, and meet the Ariat team. Whether you’re looking for the perfect pair of western boots or just want to soak up the Western vibe, our stand is the place to be all weekend long.
Exclusive Launch: Ariat x Sendero Collab
We will also be launching our brand-new, limited-edition collection with Sendero Provisions Co. at The Long Road Festival. Ariat, in cahoots with Sendero Provisions Co, presents a bold new collection that embodies the Spirit of the West and the Soul of the Wild. Founded by a group of untraditional artists and adventurers, Sendero shares with Ariat a pioneering ingenuity, making this limited-edition collab a fresh, fun take on outdoor and western style. Visit our stand and be among the first to get a glimpse of this exciting new collection.
We can’t wait to see you at our stand - come say hello, discover our latest collections, and celebrate another unforgettable year of country music and Western spirit with Ariat at The Long Road Festival 2025.
